Pragmatic Play Sports customers can now access betting markets for some of the world’s most in-demand esports titles, including Counter-Strike, Dota 2, EA Sports FC, Valorant, and League of Legends, with even more products coming in 2026.

The increasing popularity of esports betting makes it an attractive vertical for operators in markets worldwide. Through its partnership with DATA.BET, Pragmatic Play is providing an esports solution that combines premium content with official data and best-in-class streaming technology.

Delivering fast, reliable pricing across more than 35,000 events a month, the esports product offers low-latency live video, and a fully integrated multi-widget interface featuring scoreboards and pitch trackers.

The agreement with DATA.BET underscores Pragmatic Play’s commitment to supplying a wide range of premium sports betting products that meet the growing needs of operators and their customers.

Gareth Crook, SVP of Sports at Pragmatic Play, said: “We’re delighted to launch our new esports product in conjunction with DATA.BET. This partnership delivers a complete esports solution powered by official data, giving operators reliable pricing and extensive event and market uptime. Alongside this, Pragmatic Play provides a premium range of managed services – including trading and risk management of esports – to ensure operators have the confidence and support they need. Esports is one of the fastest-growing global betting verticals, and this launch reinforces our commitment to an official-data approach while adding a truly dynamic new product to our already extensive portfolio.”

Otto Bonning, Head of Sales at DATA.BET, said: “Pragmatic Play Sports has built a reputation for delivering scalable, high-performing solutions, and we’re thrilled to be their esports partner. They are offering a product that’s rich in content, technically robust, and designed for global growth. This is the start of a long-term collaboration to lead the way in esports betting innovation.”

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